LEVI’S RED BY ANTON CORBIJN
Service:
Project Management, PR & Press Office
Activation:
Partnership & Content Creation
Client:
Levi’s®
Project Management, PR & Press Office
Activation:
Partnership & Content Creation
Client:
Levi’s®
Europe, March 2021
First launched in the late ‘90s, Levi’s®️ RED takes classic Levi’s®️ denim and re-imagines it with a sustainable, contemporary interpretation for Spring/Summer 2021. The collection has been shot exclusively by the Dutch photographer, filmmaker and video artist Anton Corbijn in partnership with Icon Magazine. Corbijn, best known for his black-and-white portraits, decided on this occasion to work in colors interpreting the collection through the lens of the future-focused design.
First launched in the late ‘90s, Levi’s®️ RED takes classic Levi’s®️ denim and re-imagines it with a sustainable, contemporary interpretation for Spring/Summer 2021. The collection has been shot exclusively by the Dutch photographer, filmmaker and video artist Anton Corbijn in partnership with Icon Magazine. Corbijn, best known for his black-and-white portraits, decided on this occasion to work in colors interpreting the collection through the lens of the future-focused design.